{"product_id":"madeira-french-linen-long-sleeve-polo","title":"Madeira French Linen Long Sleeve Polo","description":"\u003ch2\u003eI WANTED TO SEX UP THIS OLD BATTLE AXE OF A SHIRT FORMAT. SO, WE TOOK ACTION.\u003c\/h2\u003e\n\u003cp\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e\u003cem\u003eSublime French linen, tailored inner framework and a fashionable (non-Costco shirt) collar brings the big-time new heat to this old staple of a shirt. \u003c\/em\u003e\u003cbr\u003e\u003cbr\u003eYou will fall hard for the \u003c\/span\u003e\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eMadeira Long Sleeve Polo \u003c\/strong\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e— in \u003c\/span\u003e\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003esublime French Linen\u003c\/strong\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e milled exclusively for Y.Chroma. It comes in seven colorways, and it’s the result of more than a year of work, testing, and refinement.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThis is not the polo you grab off the table at Costco. It is strong up top and sleek — and sexy — everywhere else. It’s a year-round, functional daily driver that also radiates European cool.\u003c\/p\u003e\n\u003cp\u003eIf you're still reading this, here are the four big things we changed to pull off this fashion magic trick:\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e1. The Collar\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eMall collars are just a band of ribbed fabric, so they can look frumpy and tired right away. I will never frame your face with something frumpy and tired.\u003c\/p\u003e\n\u003cp\u003eOur Madeira French Linen Long Sleeve Polo starts with a proper collar stand, like a dress shirt, so it never sags. Then the collar itself is precision-sewn, interlined, and bonded with a paper-thin canvas so it has the right weight and structure.\u003c\/p\u003e\n\u003cp\u003eYou’ll notice it’s slightly larger than a traditional polo collar. I promise you can pull this off. And the hidden suit-style anchor buttons keep things positioned all day long.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e2. The Cuffs\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eI like to roll the sleeves up, and that should look good. That’s why we built structured cuffs, carefully interlined with two button positions. When you fold the sleeves, they stay crisp and \"blocky\" all day instead of collapsing into that blown-out sausage roll most long-sleeve polos end up with.\u003c\/p\u003e\n\u003cp\u003eWe even lined the inside seams so that when the sleeves are rolled, you never expose unfinished seams. That is, perhaps, overkill. But, if it's worth doing, it's worth overdoing.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e3. The Bottom Edge\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eLook at the bottom edge and the way it works with the side seams. Most polos are cut straight across because that’s feasible to mass produce. Our bottom edge curves take more time than most entire polos take to make, but the payoff for you is obvious.\u003c\/p\u003e\n\u003cp\u003eIt has a gorgeous drape, and lands properly. I want it to hit about halfway down your zipper in the front, slightly longer in the back, with a gentle curve up toward pocket level on the sides. That curve does a lot of work. It creates a cleaner silhouette and visually lengthens the leg line.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e4. The Fabric\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWhy did we choose Fench linen? \u003c\/p\u003e\n\u003cp\u003eLinen is made from the flax plant, and the best flax in the world for a supple linen comes from one place: Normandy. There are just some things that those Frenchies do better than anyone else in the world, and this is one of those things. It’s not a close call.\u003c\/p\u003e\n\u003cp\u003eThis fabric has a natural elasticity and an effortless drape. It allows colors to carry a subtle sheen that makes the fabric come alive in the light.\u003c\/p\u003e\n\u003cp\u003eBut great linen alone isn’t enough. You need structure behind it.\u003c\/p\u003e\n\u003cp\u003eSo we built the shirt with as much attention to the construction as we always do. Cognac Silk™ lines the armholes, the back panel is double-bonded, and key areas are reinforced so the shirt has structure where it needs it. This gives the top of the shirt the frame it needs so that the bottom drapes beautifully.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eLads, this long-sleeve polo is a wardrobe game changer. Built for spring and summer, I think it will become one of your favorites.\u003c\/p\u003e\n\u003cp\u003eEnjoy.\u003c\/p\u003e","brand":"Y.Chroma Apparel","offers":[{"title":"Berlin Black \/ SM","offer_id":63503730213233,"sku":"SHRT-MADE-BBLC-SM\/NO-FRLN-LSLV","price":349.0,"currency_code":"EUR","in_stock":false},{"title":"Berlin Black \/ MD","offer_id":63503730246001,"sku":"SHRT-MADE-BBLC-MD\/NO-FRLN-LSLV","price":349.0,"currency_code":"EUR","in_stock":true},{"title":"Berlin Black \/ LG","offer_id":63503730278769,"sku":"SHRT-MADE-BBLC-LG\/NO-FRLN-LSLV","price":349.0,"currency_code":"EUR","in_stock":true},{"title":"Berlin Black \/ XL","offer_id":63503730311537,"sku":"SHRT-MADE-BBLC-XL\/NO-FRLN-LSLV","price":349.0,"currency_code":"EUR","in_stock":true},{"title":"Berlin Black \/ 2XL","offer_id":63503730344305,"sku":"SHRT-MADE-BBLC-2X\/NO-FRLN-LSLV","price":349.0,"currency_code":"EUR","in_stock":true},{"title":"Midnight Blue \/ 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